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Sunset light breaking over the Sierra peaks above a valley of aspen and sage.

Our Story

The Outdoors Shaped Our Story.

Pacific Outdoor Supply was founded on a simple belief: the best gear comes from real experience. We provide dependable, field-tested equipment for people who work hard, embrace the outdoors, and want gear they can trust wherever the journey takes them.

Meet Our Founder

Pacific Outdoor Supply was founded by Jason Melschau, an avid outdoorsman who believes some of life's greatest lessons are learned outside.

After years in the outdoor industry and countless miles on trails, in the mountains, and exploring the backcountry, including technical climbs like the East Face of Mount Whitney, Jason learned that the right gear isn't about the latest trends or flashy features. It's about knowing you can depend on it when conditions change and the unexpected happens.

That philosophy continues to guide Pacific Outdoor Supply today. Every product we offer is carefully selected with the same standards Jason relies on for his own adventures, so you can head outside with confidence, wherever your journey takes you.

Jason Melschau in a climbing helmet on a granite ridge in the Sierra.

Earned in the Field, Not the Boardroom.

We believe the best gear earns its reputation where it matters most: outdoors.

That’s why we focus on products that have been proven through real-world use, not just marketing claims. Whether you’re heading out for your first hike or your next backcountry adventure, our goal is simple: help you choose gear you can depend on, wherever the trail leads.

  • Chosen for the Outdoors

    Every product we offer is selected for its quality, durability, and performance in real conditions. If we wouldn’t trust it on our own adventures, we won’t recommend it for yours.

  • Honest Guidance. No Hype.

    Choosing outdoor gear shouldn’t feel overwhelming. We believe in straightforward recommendations, practical advice, and helping you find what works best for your needs, not simply what’s newest or most expensive.

  • Built for the Journey Ahead

    We look for products designed to perform season after season, so you can spend less time worrying about your equipment and more time enjoying the outdoors.

Jason Melschau holding a rockfish on a boat off the Pacific coast.

Ready for Your Next Trip?

Whether you’re planning your first weekend camping trip, preparing for a backcountry adventure, or simply looking for gear you can count on, we’re here to help you find equipment that’s built to perform when it matters most.

The right gear won't make the adventure. But it can make the adventure a whole lot better.
Jason MelschauFounder
Explore Our Gear
An aerial view of surf meeting a rocky Pacific shoreline.

Where Will You Go Next?

The outdoors is waiting.
We’ll help you find the gear to get there.